Effect

effect’s first variety with the stylish effect® label, born in 2002. Some pretty unique developments grew from this small seed. It was the beginning of a wide range of products that continues to convince growing numbers of consumers worldwide. The can with the 15 red dots now causes a stir in 57 countries around the globe. More to come.

The purist design with the stylish red dots doesn’t just impress effect fans. The German Design Award jury has given our re-design 2020 first prize. effect® CLASSIC Energy—the name stands for award-winning quality inside and out.